The Muff Liquor Experience

Located in the vibrant town of Muff, County Donegal, The Muff Liquor Company delivers a one-of-a-kind immersion into the craft and culture of Irish spirits through its flagship offering, The Muff Liquor Experience. This engaging, hour-long tour is led by CEO Laura Bonner, whose personal connection to the distillery’s roots sets the tone for a meaningful encounter with poitín’s rich heritage. Guests step inside a modern yet warmly authentic space on Main Street, where tradition meets innovation in small-batch production.

The journey opens with a warming Brandy Ball Hot Toddy, a signature cocktail that nods to the storied past of Irish distillation. From there, Laura recounts the compelling story of Grandad McClenaghan, whose poitín legacy inspired the company’s award-winning potato gin, vodka, and uniquely peat-smoked whiskey. Alongside the spirited tasting sessions, visitors uncover local lore including unexpected celebrity connections that have brought a spotlight to this outdoor-friendly region.

Tastings are thoughtfully paced and hands-on, encouraging guests to savor the distinct flavor profiles and craftsmanship behind each bottle. After sampling, the experience culminates in a personalized serve tailored to individual tastes in the cozy yet lively 'For The Better' Bar—an invitation to unwind and reflect on the journey of craft spirits that are deeply woven into the Inishowen community. More than a distillery tour, The Muff Liquor Experience offers an accessible cultural add-on to outdoor adventures in County Donegal’s stunning landscapes, inviting visitors to complement their nature-driven expeditions with a deeper understanding of one of Ireland’s most historically rich spirit traditions.