Inside Moosehead: A One‑Hour Walk Through 155 Years of Brewing in Saint John

SAINT JOHN GUIDED TOUR FIELD GUIDE

Inside Moosehead: A One‑Hour Walk Through 155 Years of Brewing in Saint John

A concise, guided 60‑minute tour of Moosehead Breweries that covers the brewhouse, packaging, and beer tastings—this guide helps you plan arrival, footwear, and age requirements.

Inside Moosehead: A One‑Hour Walk Through 155 Years of Brewing in Saint John.

Duration
Contact operator
Location
Saint John
Operator
Moosehead Breweries
Category
Guided Tour
Robert Eric Crews
Founder & Editor, The Adventure Collective
Published Verified

Discover the layered history and working machinery of Moosehead Breweries in Saint John on a focused one‑hour tour. Over the course of sixty minutes you move through a living industrial site—learning how six generations of the Oland family and 155 years of setbacks and reinvention created Canada’s oldest independent brewery while sampling award‑winning beers and watching beer made and packaged today.

Highlights

Outing Highlights

THE HERITAGE

155 Years of Resilience

Moosehead’s story is a throughline of endurance: six family generations, brewery fires, the Halifax Explosion, prohibition and two World Wars have shaped the company now celebrated as Canada’s oldest independent brewery.

THE PROCESS

A Working Brewhouse and Packaging Line

The tour moves through active production areas so you can see how art and science converge—visiting the brewhouse and the packaging operation where the beer that made Moosehead famous is brewed and prepared for market.

THE TASTE

Sample Award‑Winning Beers

Tastings are built into the visit: during the 60‑minute tour guests sample a variety of Moosehead’s beers to get a direct sense of the brewery’s craft and tradition.

What the day feels like

What the Tour Feels Like

A guided, one‑hour loop through history and production: expect an orientation to the company’s past, a walkthrough of the brewhouse and packaging operation, and a seated tasting of several beers. The pace is classroom‑meets‑factory—informative narration with periodic pauses to observe operations and taste product.

Suitability

Who it's for

Who this tour suits — and who should consider alternatives.

1
History BuffsIdeal for those who want brewery history and corporate resilience stories, but note the tour is delivered in English and involves stairs and standing.
2
Craft Beer LoversA solid fit—tastings are included for eligible adults—but participants must be 19+ with valid government ID to partake in samples and bookings are limited to small groups.
3
Families with KidsMixed suitability: children aged 7–18 may join when accompanied by an adult, but children six and under are not permitted and underage guests cannot participate in tastings.
4
Guests with Mobility or Sensory LimitsNot ideal—tours include stairs, standing, variable temperatures and areas where hearing can be difficult; the operator notes they cannot accommodate those uncomfortable with these conditions.

Practical planner

Details to review before reserving

What to Bring

All guests must wear closed‑toe, flat shoes—no sandals or heels.

Footwear Rules

Closed‑toe, flat shoes are required for safety while moving through production areas.

Safety Gear Reminder

Dress for a working industrial space: sturdy, flat footwear is mandatory to participate on the tour.

Booking Notice

Review cancellation policies before reserving.

Frequently asked questions

Planning Your Outing

How long is the tour?

The guided tour lasts one hour.

Are tastings included?

Yes—during the 60‑minute tour guests sample a variety of beers; tasting is available to guests who meet the legal drinking age.

What is the legal drinking age to participate in tastings?

Guests must be 19 or older and present a valid government‑issued ID to participate in tastings.

Can children join the tour?

Children aged 7–18 may tour if accompanied by an adult; children six years and under are not permitted on the tour.

Are pets or service animals allowed?

No—laws forbid all animals, including service animals, from entering the brewery and taproom.

Are there group size limits or special booking requirements?

Reservations are limited to groups of 15; payment is taken online at booking or by phone and guests should arrive 15 minutes early to sign a waiver.